PPC Guru (“we,” “us,” or “our”) values your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what we collect, how we use it, and the choices you have regarding your information when you visit or interact with our website and services.

Who We Are

Our website address is: ppcguru.ca.

Information We Collect

We may collect personal information that you voluntarily provide, including:

  • Contact details (such as name, email address, phone number, company name) when you fill out a form, request a consultation, or contact our team.
  • Business-related details you choose to share (such as service requirements, marketing goals, budget ranges, website URL, and campaign details).
  • Technical and usage data automatically collected when you use our website (such as IP address, browser type, device information, pages visited, and approximate location based on IP).
  • Communication records (such as emails, call notes, and messages) for customer support, sales follow-ups, and service delivery.

How We Use Your Information

We use your information for legitimate business purposes, including:

  • Responding to inquiries and providing requested information
  • Scheduling calls/meetings and delivering services
  • Sending service updates, proposals, invoices, and onboarding information
  • Improving website performance, content, and user experience
  • Measuring marketing performance and improving lead quality
  • Maintaining security, preventing fraud, and troubleshooting issues
  • Complying with applicable legal and regulatory requirements

SMS Communication Consent (If You Provide Your Phone Number)

If you provide your phone number through our website forms, during a call, or through direct communication, you may receive SMS messages from PPC Guru for purposes such as:

  • Follow-ups on your inquiry
  • Appointment/meeting scheduling or reminders
  • Service-related communication and updates

Message frequency may vary. Message and data rates may apply.
You can opt out anytime by replying STOP. Reply HELP for more information.

We do not require SMS consent as a condition of purchasing services.

No Sharing of Mobile Information

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
All other categories of personal information exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Comments

When visitors leave comments on the site (if enabled), we collect the data shown in the comments form, and the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to determine whether you are using it. After approval of your comment, your profile picture may be visible publicly in the context of your comment (if applicable).

Media

If you upload images to the website (if enabled), avoid uploading images that include embedded location data (EXIF GPS). Visitors to the website may be able to download and extract location data from images on the site.

Cookies

Cookies are small files stored on your device to help websites function and to improve user experience.

  • If you leave a comment on our site, you may opt in to saving your name, email address, and website in cookies for convenience. These cookies typically last for one year.
  • If you visit our login page (if enabled), we may set a temporary cookie to determine whether your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
  • When you log in (if enabled), we may set cookies to save your login information and your screen display choices. Login cookies typically last two days, and screen options cookies may last one year. If you select “Remember Me,” your login may persist for two weeks.
  • If you edit or publish an article (if enabled), an additional cookie may be saved in your browser. This cookie includes no personal data and indicates the post ID of the article you edited. It typically expires after 1 day.

You can control or delete cookies through your browser settings. Please note that disabling cookies may affect website functionality.

Analytics, Advertising, and Tracking

We may use analytics and advertising tools to understand website performance and improve marketing efficiency. These tools may collect data such as:

  • pages viewed, time spent, clicks, referral sources
  • device and browser information
  • approximate location (derived from IP)
  • interactions with forms or buttons

Depending on your setup and consent preferences, this may include platforms such as analytics providers and advertising networks (for example, search and social advertising platforms). These providers may use cookies or similar technologies.

Embedded Content from Other Websites

Articles or pages on this site may include embedded content (e.g., videos, images, articles). Embedded content from other websites behaves the same way as if you visited that external website directly.

These external sites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with the embedded content—especially if you are logged in to those services.

Who We Share Your Data With

We may share your data only as needed to operate our business and deliver services, such as with:

  • Hosting, email, and website infrastructure providers
  • CRM, scheduling, communication, and customer support tools
  • Analytics and advertising platforms used to measure campaign performance
  • Payment and invoicing providers (if applicable)
  • Security and spam detection services

If you request a password reset (if enabled), your IP address may be included in the reset email.

We do not sell your personal information.

How Long We Retain Your Data

  • If you leave a comment, the comment and its metadata may be retained indefinitely to recognize and approve follow-up comments automatically.
  • For users that register on our website (if enabled), we store the personal information provided in the user profile. Administrators can view and edit that information.
  • Business communications (emails, messages, proposals, invoices) may be retained as needed for customer service, operational needs, and legal/accounting requirements.

We retain personal information only as long as necessary for the purposes described in this policy, unless a longer retention period is required by law.

What Rights You Have Over Your Data

If you have an account on this site (if enabled) or have left comments, you can request:

  • An exported file of the personal data we hold about you
  • Correction of inaccurate information
  • Deletion/erasure of your personal data where applicable

This does not include data we must keep for administrative, legal, security, or compliance purposes.

To make a request, contact us using the details below.

Where Your Data Is Sent

Visitor comments may be checked through an automated spam detection service.

Some service providers may process or store data outside your region depending on their infrastructure. We take reasonable steps to work with providers that maintain appropriate security measures.

Data Security

We take reasonable administrative, technical, and organizational measures to protect your personal information against unauthorized access, misuse, alteration, and disclosure. However, no method of transmission over the Internet is completely secure.

Children’s Privacy

Our website and services are not directed to children. We do not knowingly collect personal information from children.

Changes to This Privacy Policy

We may update this policy from time to time to reflect changes in our practices, technologies, or legal requirements. Updates will be posted on this page with the revised effective date.

Contact

If you have questions about this Privacy Policy or want to request access, correction, or deletion of your data, contact us at:
contact@ppcguru.ca