Stopwastingad spend.
We audit, rebuild and manage Google Ads, Meta & SEO so your budget turns into qualified leads, booked jobs and revenue. Find the leaks before you scale.
Try our Google or Meta ad management free for 30 days — no contract, no setup fee, no obligation. Plus up to $3,600 in Google Ads credit.
on Google, Clutch & more · read what clients say
Certified & recognized by
Proof we can show before you book a call
PPC Guru client aggregate — not a guarantee of individual results.
Try us free for a month before you commit
We run your Google or Meta ads free for 30 days — we audit, fix the leaks and manage the account, so you can judge us on results, not promises. No contract, no setup fee, no obligation.
Trial does not include ad spend. Final scope depends on account size, campaign history, tracking setup, and monthly budget. Results vary by industry, budget, tracking quality and offer strength.
Find the leaks in your budget
Enter a few numbers to see a directional estimate of where spend may be leaking — and what a realistic improvement could look like.
- ● Built like a mini audit report, not a basic form
- ● Risk scoring for tracking & landing pages
- ● A recommended first fix in seconds
Directional estimate, not a guarantee. Real findings depend on your actual account, tracking and market.
Full-funnel growth,
one accountable team
Paid ads, SEO, creative and the systems that turn leads into booked jobs — all measured against revenue.
The Guru Growth Loop
A simple, repeatable loop that compounds results month over month — scroll to watch it run.
AI-augmented execution.
Human-led strategy.
A command center where AI does the heavy lifting and strategists own every decision that touches your budget.
Every platform, tool & AI behind your marketing
Google-trained thinking, AI-powered execution and daily optimization — built with the platforms, analytics, automation and AI tools modern growth teams use every day.
Typical agency vs the Guru way
The difference isn’t just better bidding — it’s transparency, ownership, and optimizing for revenue.
| What matters | The PPC Guru way | Typical agency |
|---|---|---|
| Reporting | ✓Weekly action summaries — see what changed every week | ✕You only see reports after the money is already spent |
| What we optimize for | ✓Optimization around leads, CAC, ROAS and sales | ✕Campaigns optimized for clicks, not revenue |
| Landing pages & CRO | ✓Landing-page and CRO recommendations included | ✕Landing pages and conversion paths ignored |
| Tracking | ✓GA4 / GTM / conversion-tracking review built in | ✕Tracking is unclear, broken, or untrusted |
| Commitment | ✓No long-term lock-in — month to month | ✕Long contracts before any trust is earned |
| Transparency & ownership | ✓Clear explanation of every change — you own your account | ✕No clear explanation of what changed and why |
No agency black box
You should never have to guess what your agency did this month. Here’s exactly what lands in your inbox, on a clear cadence.
Results that show up
in the bank account
Representative engagements showing how we turn spend into booked jobs. Anonymized — individual results vary.
Deep in local service verticals
Repeatable playbooks for the industries we know best — niche depth beats generalist agencies for local lead-gen.
Built around your budget
Management fees depend on account complexity, channels, tracking and goals. Here’s the structure — your exact scope is confirmed after a review.
Ad spend is separate from management fees and paid directly to the ad platforms. Pricing depends on account complexity, channels, tracking setup, landing-page needs and growth goals.
What working with us feels like
Representative of the feedback we hear from clients.
on Google, Clutch & more · read what clients say
“They rebuilt our Google Ads from scratch and our cost per booked patient dropped almost in half. The reporting is so clear I finally understand where every dollar goes.”
“We've worked with three agencies. PPC Guru is the first one that talks about booked jobs and revenue instead of impressions and clicks.”
“The speed-to-lead automation alone paid for itself. Leads now get a call within minutes and our booking rate jumped.”
“They rebuilt our Google Ads from scratch and our cost per booked patient dropped almost in half. The reporting is so clear I finally understand where every dollar goes.”
“We've worked with three agencies. PPC Guru is the first one that talks about booked jobs and revenue instead of impressions and clicks.”
“The speed-to-lead automation alone paid for itself. Leads now get a call within minutes and our booking rate jumped.”
“They rebuilt our Google Ads from scratch and our cost per booked patient dropped almost in half. The reporting is so clear I finally understand where every dollar goes.”
“We've worked with three agencies. PPC Guru is the first one that talks about booked jobs and revenue instead of impressions and clicks.”
“The speed-to-lead automation alone paid for itself. Leads now get a call within minutes and our booking rate jumped.”
“They rebuilt our Google Ads from scratch and our cost per booked patient dropped almost in half. The reporting is so clear I finally understand where every dollar goes.”
“We've worked with three agencies. PPC Guru is the first one that talks about booked jobs and revenue instead of impressions and clicks.”
“The speed-to-lead automation alone paid for itself. Leads now get a call within minutes and our booking rate jumped.”
“Our consultation calendar used to be empty half the month. Now it's consistently booked and we know exactly which campaign each client came from.”
“They move fast. New creative every week, clear weekly updates, and they actually explain the “why” in plain language.”
“Finally an agency that uses AI to do more, not to cut corners. The turnaround on creative and reporting is unlike anyone we've used.”
“Our consultation calendar used to be empty half the month. Now it's consistently booked and we know exactly which campaign each client came from.”
“They move fast. New creative every week, clear weekly updates, and they actually explain the “why” in plain language.”
“Finally an agency that uses AI to do more, not to cut corners. The turnaround on creative and reporting is unlike anyone we've used.”
“Our consultation calendar used to be empty half the month. Now it's consistently booked and we know exactly which campaign each client came from.”
“They move fast. New creative every week, clear weekly updates, and they actually explain the “why” in plain language.”
“Finally an agency that uses AI to do more, not to cut corners. The turnaround on creative and reporting is unlike anyone we've used.”
“Our consultation calendar used to be empty half the month. Now it's consistently booked and we know exactly which campaign each client came from.”
“They move fast. New creative every week, clear weekly updates, and they actually explain the “why” in plain language.”
“Finally an agency that uses AI to do more, not to cut corners. The turnaround on creative and reporting is unlike anyone we've used.”
Playbooks that compound
Practical guides on paid ads, SEO and lead generation — written by the team running the campaigns.
How Much Do Google Ads Cost for a Service Business in 2026?
A plain-English breakdown of what Google Ads really cost a Toronto and GTA service business in 2026 - CPC, budgets, cost per lead, and what drives the bill.
How to Lower Your Cost Per Lead in Google Ads (Without Cutting Spend)
Practical ways GTA service businesses cut wasted Google Ads spend and lower cost per lead - negatives, match types, tracking, and landing page fixes that work.
Facebook vs Google Ads for Local Lead Generation: Which Wins in 2026?
Meta Ads or Google Ads for your GTA service business? A straight comparison of cost, lead quality, intent, and when to use each - with real benchmark numbers.
Questions, answered
We manage Google Ads, Meta (Facebook & Instagram) ads, SEO, creative and the CRM/automation that turns leads into booked jobs — for local service businesses across Canada and the USA.
Yes — we're a Google Partner and a Meta Business Partner, which means verified platform expertise and direct access to platform support and betas.
Faster turnaround, more creative and keyword testing, and sharper reporting — because we use AI to do the heavy lifting, with human strategists directing and reviewing everything.
Healthcare and physiotherapy, home services (HVAC, plumbing, electrical), construction and renovation, immigration, real estate, and adjacent local service verticals.
We're based in the Greater Toronto Area (Brampton, ON) and serve clients across Canada and the USA, with deep local expertise in the GTA.
Campaign structure review, search-term waste, negative-keyword opportunities, conversion-tracking health (GA4/GTM), landing-page review, budget allocation, competitor visibility and a 30-day action plan.
Always. Your accounts, data, history and billing stay in your name — you keep full ownership even if we stop working together.
No. Ad spend is separate and paid directly to the ad platforms. Our fee covers strategy, management, optimization and reporting.
No long-term lock-in. We work month to month and earn the relationship with results and transparent reporting.
Book a free audit. We'll review your accounts, tracking and competitors and show you exactly where the opportunity is — no obligation.
Useful even if we never work together
Model leads, cost-per-lead and ROAS by industry and budget.
Typical CPC, conversion rate and cost-per-lead for ~35 industries.
Google Ads vs Meta, agency vs in-house vs DIY, PPC vs SEO.
Every PPC, Meta and SEO term in plain English.
Transparent fee models — your ad spend stays 100% yours.
On-page and tracking signals for any site in seconds.
See where your budget is really going
Most accounts waste spend on poor tracking, weak keywords, bad landing pages or slow follow-up. We’ll show you exactly where — before you commit to anything.
No obligation. No long-term lock-in. You own your accounts and data. We reply within one business day.
What do you need help with?
Turn ad spend into
booked jobs
Start with a free PPC audit, or try our management free for 30 days. You’ll get clear next steps before committing to anything — no contract, no setup fee.
No long-term contracts · You keep ownership of your accounts